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API is a series
of programming commands that allow Mailing Tank to perform any
actions that they can do via their online interface. The
functionality of the user console and the API are identical.
The best use of the API is to automate activities that are
better handled by a computer system. Repetitive tasks such as
uploading, downloading, or daily message sending can often be
sped up through the use of the API. The most common use of the
Mailing Tank API is as a means of passing customer data from
an in-house CRM system or database into the Mailing Tank
application. The API is also used by Mailing Tank partners to
re-implement the Mailing Tank user interface as well as by
clients who want to use a portion of the Mailing Tank
functionality as a part of their application. |